








🎨 Unlock your true colors with Wella’s vibrant, shine-boosting magic!
Wella Color Charm Permanent Liquid Hair Color uses advanced Liquifuse technology to deliver superior gray coverage and up to 43% more shine. With 62 mixable shades across five tonal families, it offers customizable, fade-resistant color results enhanced by a gentle floral scent. Ideal for professionals and trendsetters seeking reliable, salon-quality hair color at home.








































| ASIN | B07Q5BLKGC |
| ASIN | B07Q5BLKGC |
| Best Sellers Rank | #17,621 in Beauty ( See Top 100 in Beauty ) #252 in Permanent Hair Color |
| Customer reviews | 4.5 4.5 out of 5 stars (8,375) |
| Date First Available | 27 August 2022 |
| Item model number | 99240013883 |
| Item model number | 99240013883 |
| Manufacturer | Coty Inc. (WELLA Color Charm) |
| Manufacturer | Coty Inc. (WELLA Color Charm) |
| Product Dimensions | 4.75 x 2.46 x 9.3 cm; 59 g |
| Product Dimensions | 4.75 x 2.46 x 9.3 cm; 59 g |
O**E
Nice
The best
C**O
You need an additional developer
Whats out guys in ordering Its mentioned nowhere but you need an additional developer, so its pretty frustrating ordering and waiting for it just to find out 10 days+ later that you cannot apply the product. Requested refund.
A**A
الوان هالصلعه تنفع اذا عندك شيب الوانها قويه وثابته تجلس معاكي شهر
C**C
Muy bueno, yo tengo rayos y me los matizó en minutos, muy recomendable
G**A
This color is amazing covers my grey completely very pretty shade of blond
G**B
I like liquid hair color - easy to mix with developer in a bottle. Shake and go! Easy to apply to hair and spread so you don't miss spots. Excellent coverage of gray. One bottle is sufficient for 1/2 inch growth on thick coarse hair.
T**U
Absolutely love this product and can’t say enough good things about it! I’ve tried so many different hair color solutions over the years, and this one truly stands out. First off, it doesn’t dry out my hair at all—which is a huge win, especially if you’re coloring regularly. My hair actually feels softer and more nourished after using it, which is something I never expected from a color treatment. Another major plus: it provides full gray coverage, which has been a struggle with other products I've used in the past. The color is rich, even, and long-lasting—definitely superior to any box dye I’ve tried. I used to have to touch up often, but this one holds up beautifully over time. And let’s talk about the shine! After coloring, my hair has this gorgeous, healthy-looking sheen that makes it look like I just walked out of a salon. It’s vibrant without being harsh or fake-looking, and I always get compliments after I use it. Overall, it’s a game-changer, and I genuinely look forward to using it every time. Highly, highly recommend!
Trustpilot
1 week ago
4 days ago