--- product_id: 1415856 title: "COLOR WOW Root Cover Up – Temporary Hair Color Touch-Up | Water-resistant, mess-free touch-up for grays and thinning hair. Provides instant root and hairline coverage or highlights." brand: "color wow" price: "C$4119" currency: NIO in_stock: true reviews_count: 13 category: "Color Wow" url: https://www.desertcart.ni/products/1415856-color-wow-root-cover-up-temporary-hair-color-touch-up store_origin: NI region: Nicaragua --- # Lasts until next shampoo Reflective mineral powder for natural dimension Water-resistant & swim-proof COLOR WOW Root Cover Up – Temporary Hair Color Touch-Up | Water-resistant, mess-free touch-up for grays and thinning hair. Provides instant root and hairline coverage or highlights. **Brand:** color wow **Price:** C$4119 **Availability:** ✅ In Stock ## Summary > ✨ Root touch-up that keeps up with your hustle! ## Quick Answers - **What is this?** COLOR WOW Root Cover Up – Temporary Hair Color Touch-Up | Water-resistant, mess-free touch-up for grays and thinning hair. Provides instant root and hairline coverage or highlights. by color wow - **How much does it cost?** C$4119 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.ni](https://www.desertcart.ni/products/1415856-color-wow-root-cover-up-temporary-hair-color-touch-up) ## Best For - color wow enthusiasts ## Why This Product - Trusted color wow brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Swim & Sweat Proof:** Water-resistant formula stays flawless through workouts and swims. - • **Instant Root Rescue:** Camouflages roots and regrowth in seconds—no dyes or peroxide needed. - • **Mess-Free Precision:** Easy-to-apply powder that targets thin spots and gray hairs without residue. - • **Cruelty-Free Confidence:** Paraben-free, PPD-free, and cruelty-free for guiltless beauty boosts. - • **Natural, Multi-Dimensional Finish:** Reflective mineral powder blends seamlessly for thicker, fuller-looking hair. ## Overview COLOR WOW Root Cover Up is a water-resistant, mineral powder formula that instantly conceals roots, grays, and thinning spots without harsh chemicals. It delivers a natural, multi-dimensional finish that lasts until your next shampoo, even through sweat and swimming, making it the perfect no-mess, cruelty-free solution for busy professionals seeking flawless hair between color appointments. ## Description Fast, easy, precise, no-mess hair color mineral powder adheres to hair instantly. Water-resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat, or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly and look naturally dimensional. Review: Easy to blind Gray away - This is my second time buying this product. It’s great for getting you to that next hair appointment. You can control how dark how light and put it right where you want it. Washes out easily. Would recommend for helping blend those grays away. Review: Great product! - This is a great product! It was recommended by my stylist and it works wonders between coloring. I have to do my roots every 2 weeks as I am fully gray and dye my hair my formerly natural brown. I can now go 3-4 weeks between coloring. Goes on easily. Does not come off unless I scratch . Then a bit gets under my nails. Well worth it for the great coverage. I use the medium brown. Lasts until my next shampoo. Also perfect for long trips when you can't touch up the roots. ## Features - Camouflage roots and regrowth instantly without dyes or peroxide. No waxes, no PPD’s + cruelty-free. - Temporary color stays until shampoo’d out (you can swim in it!) - Fill in thin spots and disguise exposed scalp to create the look of thicker, fuller hair - Reflective mineral powder for a multi-dimensional, natural look ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B00FYSZDQ4 | | Best Sellers Rank | #1,342 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #6 in Hair Mascaras & Root Touch Ups | | Brand | COLOR WOW | | Brand Name | COLOR WOW | | Color | Medium Brown | | Container Type | Box | | Customer Reviews | 4.4 out of 5 stars 5,971 Reviews | | Full Cure Time | 6 months | | Global Trade Identification Number | 05060150185434 | | Hair Color Permanence | Permanent | | Hair Type | Chemically Treated | | Item Form | Powder | | Item Highlight | Water-resistant, mess-free touch-up for grays and thinning hair. Provides instant root and hairline coverage or highlights. | | Item Weight | 4.54 g | | Manufacturer | AmazonUs/FEDM1 | | Manufacturer Part Number | CW543 | | Material Features | Natural | | Material Type Free | Paraben Free | | Model Number | CW543 | | Number of Items | 1 | | Package Information | Box | | Product Benefits | Instantly covers grays and dark roots, extends highlights, and fills in hairline gaps seamlessly. | | Unit Count | 1 Ounce | ## Product Details - **Brand:** COLOR WOW - **Color:** Medium Brown - **Item Form:** Powder - **Package Information:** Box - **Product Benefits:** Instantly covers grays and dark roots, extends highlights, and fills in hairline gaps seamlessly. ## Images ![COLOR WOW Root Cover Up – Temporary Hair Color Touch-Up | Water-resistant, mess-free touch-up for grays and thinning hair. Provides instant root and hairline coverage or highlights. - Image 1](https://m.media-amazon.com/images/I/61uxg0TLvBL.jpg) ## Available Options This product comes in different **Color** options. ## Questions & Answers **Q: Hi! I want to know haw long does it last one box if you use it ones a week? Tanks** A: I have had my Color Wow Root Cover Up since May, 2014 and use it frequently, maybe once a week, and still have a majority of it left. I love it. It blends in well with my color and I can wait 3 times as long to apply color to my hair by using it. I highly recommend this product. I'm sure the one compact of powdered color will last me a full year if not longer. **Q: Trying to figure out which to get the medium brown or dark brown? Any suggestions on how to choose?** A: I use this to cover silver / grey roots (80% +) in the front of my head. I color to a dark blonde (level 6-7). I opted to go medium brown rather than dark blonde in this product, assuming the very light roots would lighten up the medium brown Color Wow. It is a great match and so happy with my choice; I have extended my root coloring by 2+ weeks using this product. **Q: What are the ingredients in this product? Has it been evaluated for toxicity by a group like Skin Deep?** A: Hello, Thank you for your message. The ingredients are as follows: synthetic Fluorphlogopite, talc, mica, octyldodecyl steroyl stearate, ethylhexyl, palmitate, zinc stearate, silica, zea mays starch, pentaerythrityl tetraisostearate, aluminum starch octenylsuccinate, kaolin, phenoxyethanol, dimethicone, triethoxycaprylysilane, ci77499, ci 77491. **Q: does this wash out of your hair in the rain? How many uses in the compact?** A: My hair hasn't been rained on. It has been snowed on and it didn't rinse out. It completely washes out during a shampoo. I don't know how many uses in the compact. I would think it varies according to how much outgrowth there is My sister has had hers about 6 months & does not have to reorder yet.She uses it about 3 times a week ## Customer Reviews ### ⭐⭐⭐⭐⭐ Easy to blind Gray away *by C***. on August 10, 2026* This is my second time buying this product. It’s great for getting you to that next hair appointment. You can control how dark how light and put it right where you want it. Washes out easily. Would recommend for helping blend those grays away. ### ⭐⭐⭐⭐⭐ Great product! *by K***K on June 6, 2026* This is a great product! It was recommended by my stylist and it works wonders between coloring. I have to do my roots every 2 weeks as I am fully gray and dye my hair my formerly natural brown. I can now go 3-4 weeks between coloring. Goes on easily. Does not come off unless I scratch . Then a bit gets under my nails. Well worth it for the great coverage. I use the medium brown. Lasts until my next shampoo. Also perfect for long trips when you can't touch up the roots. ### ⭐⭐⭐⭐⭐ Great for a shadow root effect *by F***A on August 5, 2026* It’s a great product! Looks really natural and I use it like a shadow root effect. I get my roots / blonde gloss touched up every 5 weeks but that last week or so can be rough when the grays come back. I bought the medium brown and it works perfectly for my roots to maintain that pretty gradient. You may find that you need to smudge a bit with your finger but it’s not a big deal. It also seems to be water and sweat resistant but still washes right out on wash day. ## Frequently Bought Together - COLOR WOW Root Cover Up – Instant Grey Coverage and Highlight Touch-Up | Water and Sweat Resistant | No mess Award-Winning Formula - COLOR WOW Raise the Root Thicken + Lift Spray - All-Day Volume for Fine, Flat Hair without dulling color --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.ni/products/1415856-color-wow-root-cover-up-temporary-hair-color-touch-up](https://www.desertcart.ni/products/1415856-color-wow-root-cover-up-temporary-hair-color-touch-up) --- *Product available on Desertcart Nicaragua* *Store origin: NI* *Last updated: 2026-09-06*