ARM & HAMMER Essentials Fluoride-Free Toothpaste, Whitening + Activated Charcoal Toothpaste, 4 Pack of 4.3oz Tubes, Clean Mint, 100% Natural Baking Soda

I love this stuff! I think it tastes great and is great. It is also fluoride free so that’s excellent. The color of the actual toothpaste itself is a grey-ish color. I find it to be great for sensitive teeth as I personally have a lot of issues in that department. Super effective.

I've been trying to switch to more natural products, and this toothpaste has been a great find. No questionable chemicals or artificial ingredients - just a straightforward formula that actually works. The taste is perfectly fine, which honestly surprised me. I've tried other "natural" toothpastes that tasted like chalk or grass, but this one is pleasant enough that I don't dread brushing. It's not overly minty or sweet, just a clean, mild flavor that gets the job done. My teeth feel genuinely clean after brushing, and that feeling lasts. My mouth feels fresh without that weird coating some toothpastes leave behind. My dentist hasn't noticed any issues since I made the switch, so it's clearly doing its job. I appreciate that I can brush my teeth twice a day without worrying about what I'm putting in my mouth. It's nice to find a product that doesn't make you choose between effectiveness and safe ingredients. Would definitely recommend if you're looking for a cleaner option that still delivers on the basics. Will be reordering!

I love this toothpaste as it is fluoride free and the charcoal helps to whiten teeth! I have sensitive teeth and this toothpaste seems to help!

Does help to whiten teeth. But never got my teeth white white. I brush often but I keep going back to regular Arm and Hammer because I don’t like the taste of this. It’s got a weird sweet taste that I don’t like.

These are good in exceptional fashion.

I was looking for a fluoride-free toothpaste after my prior brand stopped production. This one works well for me. I can't say it whitens, but I drink 2-3 cups of coffee a day and my teeth don't look stained. I needed fluoride-free because my skin reacts to fluoride in that my skin peels so much I was telling people I had "liprosy" (leprosy of the lips). Switched to fluoride-free and my lips are back to normal. It is not expensive and I have no skin or tooth sensitivity from it. It is not overly minty and not at all off-puttiing.

I think they work great, my spouse thinks it’s infective but I would disagree.

I prefer this type of tooth paste over the others containing Fluoride.

smooth n clean