Pricing and Profitability Management: A Practical Guide for Business Leaders Hardcover – January 1, 2011

Information provided to the point. Excellent book for those starting a pricing career.

Great book! Very helpful and informative.

I chatted to Michael Simonetto a few months back while doing pricing strategy research. He sent along this recent Deloitte's publication and I am very glad he did. My research was already indicating the multilayered needs in a company when looking at strategic pricing . This book carries that thought through into a very comprehensive analysis and several work plans. The case studies are very appropriate and reflect what happens in the marketplace. Among several great quotes;" Pricing strategies simply cannot, and should not, be developed without obtaining direct and meaningful input from customers.""Fix the process first, than add technology,"The authors have a good emphasis on sales execution and how that one needs to very competent in this area well before making any changes to pricing.This is not a book for the trivial reader,yet it should be read by every CEO and the leaders of Sales, Marketing, Finance and Customer Service.

I've read plenty of "big idea" books on pricing. But this is the first one I can remember that goes a step further and actually shows all the nitty-gritty details of how big (and small) ideas can be put to work. That really makes it stand out from the rest. Buy the other books, read them, and sell them back when you're done. You'll want to keep this one.

This book provides tremendous insight into the actions and logic to create a true transformation. I've worked personally with most of the authors and they truly practcie what they write! Anyone interested in understanding the comprehensive changes required, should definitely read this and put the practices into action.

If you're in the middle of developing or refining your pricing strategy, you should have a copy of this book. In some cases it might just confirm something you were already thinking, but it will also help guard against things you aren't thinking about at all. That's why I like this book - it doesn't miss anything.

So many texts and reads on pricing strategy out there... and they all read like stereo-instructions. Until now! A fantastic, insightful, and thorough review of pricing and how it really is the "bottom-line" for any for profit organization. Well written, detailed, and not too academic. Definitely one I am going to share with my colleagues.

Finally a book that provides perspective on pricing in a balanced way that enables senior management to create maximum value. Content that is understandable to a non-expert but provides a level of detail that enables enough understanding to be asking the right questions.